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The investment strategy
of Humana Ventures is to leverage the core assets of Humana Inc. to capitalize
on the convergence of the Internet with the constantly evolving health
care industry. We believe that our position as one of the nation's largest
health solutions organizations, provides a unique vantage point to view
the entire $1.5 trillion health care system, enabling us to identify the
most promising investment opportunities. The ability to view a solution
from the eyes of a customer as well as an investor provides competitive
advantage, which increases the likelihood for success. Strategic partnerships
with strong, innovative management teams are essential to the success
of this strategy.
Given the fragmented
nature of America's health care financing and delivery system, we believe
there are many opportunities for innovative entrepreneurs to create solutions
to the challenges we face. Similar solutions are often sought by other
participants in the health care system, making the creation of rapidly
growing, commercially viable, enterprises possible. The healthcare system
as a whole, faces the formidable challenge of getting the right information
to the right people (physicians and consumers) at the right time to ensure
the best diagnostic and treatment decisions. We believe that more informed
decisions result in improved quality of care and in turn lead to improved
member satisfaction and more effective use of resources.
Areas of investment
focus are consistent with Humana's vision to become the most trusted name
in health solutions. In pursuit of this vision, Humana provides access
to affordable, high quality healthcare solutions that improve health and
peace of mind using digital technology and clinical knowledge. Accordingly,
we prioritize partnership opportunities in healthcare services, connectivity,
and medical informatics. Computer applications that help turn data into
clinical knowledge are also high priorities, as are tools that add to
the richness of the relationships among Humana and its members, customers,
brokers and provider partners.

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